Your Friendly Ecommerce Enthusiast

Hey there, I'm Travine, an Ecommerce Manager with a real passion for the digital world. I've had the incredible opportunity to dive headfirst into the exciting realm of online businesses, customer experiences, and crafting awesome digital marketing campaigns. From enhancing product listings to adding an element of excitement to seasonal pages, I'm all about making the online shopping journey smooth and enjoyable.

The Digital Adventure

Embarking on my digital journey has been an exhilarating adventure. I've had the privilege of shaping marketing strategies, vigilantly monitoring competitors, and meticulously managing budgets. Crafting creative content, scripting narratives, and collaborating on captivating photoshoots and videos have enriched my expedition.

Navigating the Digital Jungle

Within the expansive digital ecosystem, I've refined my skills by strategizing across diverse fronts, from social media to ad campaigns. I provided strategic direction, concepts, and objectives, worked seamlessly with agencies to bring engaging content to life and dissect campaign reports, ensuring a harmonious voyage through the digital wilderness.

Elevating Digital Platforms

My expertise extends across platforms like Shopify and Amazon, where data-driven insights fuel improvements in web design and the creation of impactful campaigns. My mission is to elevate user experiences and drive online growth through meticulous strategies and innovative solutions.

Thanks for dropping by my portfolio, and I can't wait to connect with you!

What I did in my previous role

    • Manage and optimize the Shopify and Amazon accounts, ensuring product listings are accurate.

    • Monitor inventory levels, pricing, and promotions on both platforms, and make necessary adjustments to drive sales and profitability.

    • Stay up to date with the latest ecommerce trends and platform updates to leverage new features and functionalities.

    • Analyze sales data, conversion rates, and key performance indicators (KPIs) to identify areas for improvement and implement strategies to increase sales.

    • Conduct regular competitor analysis to stay informed about market trends, pricing strategies, and product assortment.

    • Generate reports and provide insights on sales performance, customer behavior, and overall ecommerce metrics to relevant stakeholders.

    • Collaborate with the marketing team to develop and execute effective digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising.

    • Plan and execute promotions, discounts, and seasonal campaigns to drive traffic and increase conversion rates.

    • Monitor the effectiveness of marketing efforts and optimize campaigns based on data-driven insights.

    • Ensure a seamless and user-friendly online shopping experience for customers across Shopify and Amazon platforms.

    • Respond promptly to customer inquiries, reviews, and feedback, and resolve any issues or complaints in a professional and timely manner.

    • Implement strategies to improve customer satisfaction, loyalty, and retention.

    • Forecast inventory needs based on historical data, sales trends, and upcoming promotions.

    • Place orders for retail products and coordinate with the inventory management team to ensure optimal stock levels and minimize stockouts.

    • Manage organic social media accounts on Instagram and Facebook, creating engaging content and maintaining a consistent brand presence.

    • Plan and schedule social media posts, monitor engagement, and respond to comments and messages in a timely manner.

    • Develop and implement strategies to grow the social media following, increase engagement, and drive traffic to the ecommerce platforms.

    • Create and design visually appealing presentations for internal and external stakeholders, including sales presentations, marketing materials, and performance reports.

    • Develop and design web banners, social media graphics, and other ad hoc design assets to support marketing campaigns and promotions.

    • Collaborate with the art director and photographer and videographer to define the creative vision and functionality for photo and video shoots.

    • Conduct research and provide direction and guidance during the shoots to ensure the desired outcome.